Rock music is a genre of music that came about and came into the "mainstream" in the 1960s. It has developed from the 1950's & 1960's rock and roll, rhythm and blues, country music it can also sometimes cross over into folk music, jazz and classical music. Rock music usually revolves around the electric guitar, bass guitar, drums, and different keyboard instruments.
Nivana is a legendary band in the rock/grunge genre, the famous frontman Kurt Cobain committed suicide at the age of 27. Stereotypical of the rock mentallity of "Live Hard Die Young" most bands will take drugs or even become addicts during their music career.
Rock has many subgenres, and crossover genres, here are a few examples.
Alternative rock – Art rock – Britpop – Desert rock – Detroit rock – Emo – Experimental rock – Garage rock – Glam rock – Grunge – Hard rock – Heavy metal – Instrumental rock – Indie rock – Jangle pop – Krautrock – Progressive rock – Protopunk – Psychedelia – Punk rock – Rock noir – Soft rock – Southern rock – Surf – Symphonic rock.
Sarah Advanced Portfolio
Monday, 27 September 2010
Wednesday, 22 September 2010
Directors Research
Jonas Akerlund

Jonas Akerlund is a famous Swedish director who has directed music videos for the likes of Madonna, U2, Rolling Stones, Beyonce, Pink, Jennifer Lopez, Metallica, Paul McCartney, Ozzy Osbourne, Robbie Williams, Christina Aguilera, Smashing Pumpkins, Lenny Kravitz and Maroon 5 and many more. His music video's have won him several Grammy Awards, MTV Awards (including Best Director) and the MVPA Hall of Fame Award.
He has directed TV adverts for the likes of Dior, Dell, Volkswagen, Virgin, Coca Cola, Smirnoff, Ikea, Panasonic and Adidas and more.
He first found fame as main video director for Swedish pop act Roxette, to date he has directed 11 of there videos.
Akerlund's videos are pieces of cinematic perfection, using cinematography effectively. Mostly all of his videos have strong messages in. He uses images to shock and uses the surprise element to full effect to keep the audiences attention and to make sure that they are talking about his videos for days.
Many of his music videos could be viewed to be more like "mini movies" as they are lengthier than average music videos, also most of Akerlund's videos have a narrative structure of beginning, middle and end.
A good example of his work is the music video for Lady Gaga's Paparazzi.
Shane Drake

Shane C. Drake is an American music video director. He has directed videos for bands such as Trivium, Paramore, Fall Out Boy, Panic at the Disco, Angels & Airwaves, Flo Rida, Timbaland, Blindside, The Red Jumpsuit Apparatus, The Almost, Hawthorne Heights, and many more.
He owns his own company Red Van Pictures, which is an LA based production company.
Early on in his career he became an editor and cinematographer working with such bands as Poison the Well, Deftones, Thursday, and many more.
He mostly produces video's for the rock genre and sub genres, he has won many MTV Music Video Awards for his work with the likes of Fall Out Boy, Paramore and Panic At The Disco.
One of his most famous video's is the music video for "Decode" By Paramore, this video helped the band become famous. As this song one of the songs on the soundtrack of the majorly popular Twilight film.

Jonas Akerlund is a famous Swedish director who has directed music videos for the likes of Madonna, U2, Rolling Stones, Beyonce, Pink, Jennifer Lopez, Metallica, Paul McCartney, Ozzy Osbourne, Robbie Williams, Christina Aguilera, Smashing Pumpkins, Lenny Kravitz and Maroon 5 and many more. His music video's have won him several Grammy Awards, MTV Awards (including Best Director) and the MVPA Hall of Fame Award.
He has directed TV adverts for the likes of Dior, Dell, Volkswagen, Virgin, Coca Cola, Smirnoff, Ikea, Panasonic and Adidas and more.
He first found fame as main video director for Swedish pop act Roxette, to date he has directed 11 of there videos.
Akerlund's videos are pieces of cinematic perfection, using cinematography effectively. Mostly all of his videos have strong messages in. He uses images to shock and uses the surprise element to full effect to keep the audiences attention and to make sure that they are talking about his videos for days.
Many of his music videos could be viewed to be more like "mini movies" as they are lengthier than average music videos, also most of Akerlund's videos have a narrative structure of beginning, middle and end.
A good example of his work is the music video for Lady Gaga's Paparazzi.
Shane Drake

Shane C. Drake is an American music video director. He has directed videos for bands such as Trivium, Paramore, Fall Out Boy, Panic at the Disco, Angels & Airwaves, Flo Rida, Timbaland, Blindside, The Red Jumpsuit Apparatus, The Almost, Hawthorne Heights, and many more.
He owns his own company Red Van Pictures, which is an LA based production company.
Early on in his career he became an editor and cinematographer working with such bands as Poison the Well, Deftones, Thursday, and many more.
He mostly produces video's for the rock genre and sub genres, he has won many MTV Music Video Awards for his work with the likes of Fall Out Boy, Paramore and Panic At The Disco.
One of his most famous video's is the music video for "Decode" By Paramore, this video helped the band become famous. As this song one of the songs on the soundtrack of the majorly popular Twilight film.
Tuesday, 21 September 2010
The Track - Zombie Breed 77
The song does have an official video, although to prevent the video influencing my work, I have tryed to avoid the video wherever possible.
Costume and Location
The location of the head shots can be filmed anywhere, there is a black background, which is easily achievable with a black piece of card or paper, therefore making the set very easy to move around and set up anywhere. The lighting for the shoot doesn't have to be the same as it is representative of people coming from different places, which is what my video is going to be all about.
The location of the water fight scene is yet to be decided, as it depends on the weather. However, the location shall be somewhere with trees and grassland, so therefore somewhere like a small wood would be ideal. As I am using water, and it is nearly October, I shall have to shoot somewhere not far from a place of warmth e.g an actors/my own home, to prevent the actors getting too cold and becoming ill.
Again, the costume on the day depends on the weather. The actors shall wear jeans/denim trousers/shorts/skirts, with a plain t-shirt. If the weather gets colder, the actors shall have to wear plain jumpers or coats for the shoot, to stop them from becoming ill.
The actors in the fight shall be wearing camouflage paint on their faces. This represents the fighters as 'soldiers' in the video as camouflage paint is what soldiers put on there faces.
The little girl actress shall be wearing a white dress, with a white cardigan or coat, to stop them from falling ill. The white dress is representative of her innocence which is to be a strong message in this video.
The main part of the costume that is a black or red bandana. For the two opposite sides, this shall be worn either on the head, over the mouth, or on the neck in clear view. I have chosen red and black as both colours have negative connotations, therefore both sides are as bad as the other.
The location of the water fight scene is yet to be decided, as it depends on the weather. However, the location shall be somewhere with trees and grassland, so therefore somewhere like a small wood would be ideal. As I am using water, and it is nearly October, I shall have to shoot somewhere not far from a place of warmth e.g an actors/my own home, to prevent the actors getting too cold and becoming ill.
Again, the costume on the day depends on the weather. The actors shall wear jeans/denim trousers/shorts/skirts, with a plain t-shirt. If the weather gets colder, the actors shall have to wear plain jumpers or coats for the shoot, to stop them from becoming ill.
The actors in the fight shall be wearing camouflage paint on their faces. This represents the fighters as 'soldiers' in the video as camouflage paint is what soldiers put on there faces.
The little girl actress shall be wearing a white dress, with a white cardigan or coat, to stop them from falling ill. The white dress is representative of her innocence which is to be a strong message in this video.
The main part of the costume that is a black or red bandana. For the two opposite sides, this shall be worn either on the head, over the mouth, or on the neck in clear view. I have chosen red and black as both colours have negative connotations, therefore both sides are as bad as the other.
Tuesday, 22 June 2010
Pop Video Research
The importance of a Pop Video has grown in the past 30/40 years. The first Pop video being a British band called Queen. There video for Bohemian Rhapsody was a promo, which apparently was never meant for mass consumption.
Most people have been lead to believe that Michael Jackson's "Thriller" was the first music video, however, Thriller was the first, and one of the most expensive music videos, to this day with a beginning, middle and end, it being over 10 minutes in duration.
Both of these videos helped to launch these artists into the charts and into the history of music, Michael Jackson's Thriller is still reguarded as the best music video to date.
More music today have videos that explot the female actress, using sex to promote the song. This is mostly found in R&B and dance videos. These videos fade very quickly in people's minds as they are no longer memorable. My opinion is that the music instustry and major corporations are creating the same type of music products, therefore the products become less memorable.
An artist who is trying to break that trend is Lady Gaga, known for her outragious outfits and her questionable sexuality, Lady Gaga has proven to the world that Pop doesn't have to be completely mainsteam and conformist.
Her videos are new and have been described as "a breath of fresh air to the pop world". I agree with this statement, I think she is paving the way for artists to show their creativity.
Most people have been lead to believe that Michael Jackson's "Thriller" was the first music video, however, Thriller was the first, and one of the most expensive music videos, to this day with a beginning, middle and end, it being over 10 minutes in duration.
Both of these videos helped to launch these artists into the charts and into the history of music, Michael Jackson's Thriller is still reguarded as the best music video to date.
More music today have videos that explot the female actress, using sex to promote the song. This is mostly found in R&B and dance videos. These videos fade very quickly in people's minds as they are no longer memorable. My opinion is that the music instustry and major corporations are creating the same type of music products, therefore the products become less memorable.
An artist who is trying to break that trend is Lady Gaga, known for her outragious outfits and her questionable sexuality, Lady Gaga has proven to the world that Pop doesn't have to be completely mainsteam and conformist.
Her videos are new and have been described as "a breath of fresh air to the pop world". I agree with this statement, I think she is paving the way for artists to show their creativity.
Pop Music - What is Pop?
Catherine and I began to do a timeline for the "History of Pop Music".
However, I noticed that the task was rather wide, as pop music could have began back when man was trying to create fire, could that be classed as popular music.
The guardian says in an article, "50 moments that shaped pop history" that the first moment to have changed pop history is 1954 - Elvis Presley records 'That's All Right Mama' at Sun Studios, Memphis.
However, I disagree. To know about the history of Pop Music, the definition has to be known. However, people's understanding of "pop" music, varies from background and opinion.
My understanding of Pop music is found the original abbreviation from "Popular Music" therefore I would say music in the top 40 today would be pop music, yet they can be sub classed into different genres. I also believe that Pop Music can be the Happy upbeat tunes generally performed by "One Hit Wonders" For example The Fast Food Rockers who dressed up in bright clothes and sang about there love of fast food chains.

There have been bands who make these happy upbeat songs, who have been labelled "Pop Bands" These usually consist of young either all girls or all boys, sometimes a mix, these members are young and attractive. Usually aimed at pre-teened girls. An example of this is Steps who had numerous hits like "Tragedy" cover of the Bee Gees original and 5,6,7,8.
They stayed around in the charts for the 90's then split in the early 00's. Which is stereotypical of the "Pop Band" label.
However, I noticed that the task was rather wide, as pop music could have began back when man was trying to create fire, could that be classed as popular music.
The guardian says in an article, "50 moments that shaped pop history" that the first moment to have changed pop history is 1954 - Elvis Presley records 'That's All Right Mama' at Sun Studios, Memphis.
However, I disagree. To know about the history of Pop Music, the definition has to be known. However, people's understanding of "pop" music, varies from background and opinion.
My understanding of Pop music is found the original abbreviation from "Popular Music" therefore I would say music in the top 40 today would be pop music, yet they can be sub classed into different genres. I also believe that Pop Music can be the Happy upbeat tunes generally performed by "One Hit Wonders" For example The Fast Food Rockers who dressed up in bright clothes and sang about there love of fast food chains.

There have been bands who make these happy upbeat songs, who have been labelled "Pop Bands" These usually consist of young either all girls or all boys, sometimes a mix, these members are young and attractive. Usually aimed at pre-teened girls. An example of this is Steps who had numerous hits like "Tragedy" cover of the Bee Gees original and 5,6,7,8.

They stayed around in the charts for the 90's then split in the early 00's. Which is stereotypical of the "Pop Band" label.
Tuesday, 15 June 2010
Early Planning
The lyrics of Breed 77's "Zombie" are all about the Iraq war. Several problems about making a music video are listed:-
- Budget, I can't afford to spend money of sets, costume and actors, therefore will have to keep budget in mind.
- Location, budget won't stretch far enough to get anywhere that resembles a battlefield, as I cannot drive, actors equipment and props could make it hard to travel on public transport to any location that isn't local.
- Messages, even though the song is an "anti-war" song, I do not want the video that I create to start preaching to it's audience, or become a political message, my video shall be to entertain, not to be used as propaganda.
- Other Issues, with the war in Iraq still ongoing, I do not wish for my video to reflect on that specific conflict, as some people who have lost people in that war may find it upsetting, I must keep that in mind at the later planning stages.
- Budget, I can't afford to spend money of sets, costume and actors, therefore will have to keep budget in mind.
- Location, budget won't stretch far enough to get anywhere that resembles a battlefield, as I cannot drive, actors equipment and props could make it hard to travel on public transport to any location that isn't local.
- Messages, even though the song is an "anti-war" song, I do not want the video that I create to start preaching to it's audience, or become a political message, my video shall be to entertain, not to be used as propaganda.
- Other Issues, with the war in Iraq still ongoing, I do not wish for my video to reflect on that specific conflict, as some people who have lost people in that war may find it upsetting, I must keep that in mind at the later planning stages.
Sunday, 13 June 2010
Permission
I knew what song I was going to be doing for my A2 coursework, therefore got onto the manager of Breed 77. To use there song "Zombie".

Hi Sarah – we are OK with this.
You strictly need permission from Universal Music Publishing as they represent Dolores O’Riordan’s copyrights.
However if I was you I would just get on with it as it is only for your coursework :)
Cheers
James
I recieved this e-mail from the manager of Breed 77, James Cassidy. I don't believe that getting in touch with Universal Records as getting in touch with big companies usually has little sucess, therefore it would not be worth my time.

Hi Sarah – we are OK with this.
You strictly need permission from Universal Music Publishing as they represent Dolores O’Riordan’s copyrights.
However if I was you I would just get on with it as it is only for your coursework :)
Cheers
James
I recieved this e-mail from the manager of Breed 77, James Cassidy. I don't believe that getting in touch with Universal Records as getting in touch with big companies usually has little sucess, therefore it would not be worth my time.
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